America’s oldest flour company. I’ve worked full-time at King Arthur Flour since 2010 – first as the ‘Web Designer’, then as the ‘Senior Web Designer’, and currently as the ‘Design Manager’. Their complex website features 1,400+ products, 2,500+ recipes, and 1,000+ blog posts.
the shop landing page always features seasonally appropriate content to help inspire customers
a product page – there are roughly 1,400 of these on the King Arthur Flour website!
the “flour matters” page helps explain the difference between some of King Arthur’s core products
the blog features nearly 1,000 blog posts, most of which are unique recipes
a page designed to help show that baked goods make perfect gifts for the holidays